Betterfly Power Rankings In-Product
Betterfly × Brand & Bot · In-product
Power Rankings · concept · illustrative data
Concept 03 · Betterfly Power Rankings, shipped

Everyone's #1 at something. Now Betterfly tells them where.

Power Rankings is the positive-only evolution of Betterfly's leaderboards. It checks every way your healthy habits could be sliced (by neighborhood, company, site, state, age group, interest) and shows you only the slices where you're already winning. The same engine runs one level up for HR and one level up again for brokers.

Only winning slices, never a losing rank No other person is ever named Existing app data only
4surfaces: app, lock screen, Portal, betterfly.com
3audiences: members, HR, brokers
1rule: never a bad day
9:41
Thursday, September 24
9:41
Betterflynow
New #1 unlocked

You're #1 within 2 miles for Move this month 🏆 Tap to see the slice and collect +150 Betterflies.

Betterfly2h ago
9 weeks strong

Your Mind streak is the longest active one at your Milwaukee site.

9:42
Challenges · September
My Rankings
2,480
0
Losing ranks renderedBelow-the-bar slices are checked, then dropped. They never reach a screen.
01 · App · Member

My Rankings, under the Challenges tab

Betterfly already has challenges, circles and leaderboards. Rankings sits beside them as the version that can't embarrass anyone. Tap through it: filter by habit, open a win, collect the Betterflies, share it.

Surface · Betterfly app · iOS · Challenges
01
A new tile where leaderboards live

"Your rankings" opens from Challenges, so it reads as an upgrade to something members already use, not a new place to learn.

02
Filter by habit: Move, Mind, Grow, Give

Chips re-sort the wins with motion. A pillar with no win this month simply has fewer cards. There's never an empty "you're behind" state.

03
The #1 gets a moment

The rank counts down to #1, flips into place and the card catches the light. It's a small moment of delight, and it's earned.

04
"How rankings work" is honest

Members can see every slice we checked. The losing ones are marked "below the bar" and their numbers are never rendered, even here.

9:42
Good morning, Jordan
Challenges
2,480
Your rankings · SeptemberNew

You're winning in 8 places this month

Best angle: #1 for Move within 2 miles of home.

#1Top 3%#2Top 5%Top 9%
Live now See all
Autumn Step CircleAcme Walkers · Day 4 of 7
▲ On pace for Top 5%
Mindful MorningsMilwaukee site · 12 days left
Your circles
Acme Walkers18 members
Milwaukee Mindful11 members
Strength Crew24 members
Leaderboards are now Rankings. Buddy only shows you where you're winning, and never a bad day.
2,480
My Rankings
8 wins found in 46 slices · September
Six months, six good months
2,480
Rank#1
Move · September
Most Move minutes within 2 miles of you
September · Betterfly members near home
You vs the slice Bars start at zero
0
How we found this
    +150 BetterfliesWin bonus · grows your coverage
    How rankings work

    Each month Buddy checks your activity across 46 slices (habit × place × group × time). Only slices where you're in the top tier become cards.

    September, at a glance 1 dot = 1 slice
    46 checked8 shown38 never shown
    A sample of what we checked 12 of 46
    Our promises
    Never a losing rankBelow-the-bar positions are never rendered, not even here.
    Never another nameYou see your own position and aggregate medians. Nobody else is shown.
    Data you already shareBuilt from habits you log in Betterfly. Nothing new is collected.
    Interactive · tap the phone
    05
    You vs the median, never vs a person

    The detail bar compares Jordan with the slice's median, drawn to scale from zero. No #2, no runner-up, no other name.

    06
    Wins pay out in Betterflies

    Every win carries a bonus that feeds the same loop as missions: rewards, donations and coverage that grows.

    07
    A share card that's safe to post

    The story card shows only Jordan's own position and the slice. It's pure bragging rights, and it gets Betterfly seen on every share.

    08
    A slipping month just means fewer cards

    The six-month view leads with each month's best slice. There's no downward line to dread.

    02 · App · Ambient moments

    Good news finds you

    Rankings don't wait for someone to open the app. New wins arrive as pushes, live circle challenges sit in the Dynamic Island, and the home-screen widget shows your best angle today. Every one of them is only good news.

    Surface · iOS lock screen · Live Activity · widget
    7:58
    Wednesday, October 1
    7:58
    Betterfly · Rankingsnow
    September wrapped: 8 wins 🏆

    You held #1 for Move within 2 miles all month. +150 Betterflies are waiting.

    Betterfly · StreaksYesterday
    10 weeks of Mind 🔥

    Still the longest active streak at your Milwaukee site.

    Betterfly · RankingsSun
    New personal best

    Your best Grow week ever: 96% of goals hit.

    Pushes only fire for winsNew #1s, streak milestones and personal bests. There's no "you dropped" alert, because there's no such event.
    12:14
    Thursday, September 24
    12:14
    betterflyAutumn Step Circle · Day 4 of 7
    On pace for
    Top 5%
    Acme Walkers
    3 days left
    You 48.2k 0 Top-5% pace 46.0k 70k
    Betterfly · Circles11:50
    Acme Walkers is on a roll

    Your circle has logged 312k steps together this week.

    Live Activity during a week-long circle"On pace for Top 5%" is measured against an aggregate pace line, not against a named rival. The bar is drawn to scale: 0 to 70k.
    9:41
    Top 5%
    betterflyStreak
    9 9-week Mind streakLongest at your site
    Calendar
    Weather
    Maps
    betterflyBetterfly
    #1
    betterfly · best angle today
    Move minutes within 2 miles of home
    Top 3%#2Top 9%
    Betterfly
    Widget + Dynamic IslandThe medium widget rotates through today's best angle. While a circle challenge runs, the island keeps "Top 5%" in view.
    Autumn Step CircleAcme Walkers · Day 4 of 7
    On pace forTop 5%
    You 48.2k 0 Top-5% pace 46.0k 70k goal
    +2,200 ahead of the Top-5% pace+40 Betterflies if you hold it
    Dynamic Island · long-press to expand
    03 · Betterfly Portal · HR

    Company Rankings, for the people who bought Betterfly

    Same engine, one level up. Acme's HR team sees where the whole company beats comparable employers, filterable by habit, with a one-click way to celebrate it at the next all-hands. Aggregate only: no employee is ever visible here.

    Surface · Betterfly Portal · web
    portal.betterfly.com/acme-manufacturing/rankings
    Engagement / Rankings
    Company Rankings · Q3 2026
    Winning slices this quarter
    6 of 22 checked
    ▲ 2 more than Q2
    Peer set
    84
    Manufacturers · 300–600 staff · Midwest
    Best slice
    Top 3%
    Move participation growth
    Individuals shown
    0
    Aggregate company results only

    Where Acme beats its peers 6 wins

    What we checked vs what we showSample · 10 of 22 slices

    Every slice is compared with the same peer set. Anything below the top tier is dropped. HR sees that it was checked, never where Acme landed.

    Company-wide only. No employee's activity, score or ranking is visible to HR, and slices with fewer than 25 members are never computed.
    Share a win with the companyPreview
    Also appears on every Acme member's Betterfly home feed.
    Shared
    Same rule, one level up.

    HR only ever sees Acme's winning slices against an anonymous peer median. Other companies in the peer set are never named, and no individual employee is ever surfaced, counted out or ranked.

    04 · Betterfly Portal · Partners

    Book Rankings, for brokers

    One level up again. Meridian Benefits Group sees where its whole book beats comparable broker books, plus the single best stat for each client, phrased and ready for the next renewal call.

    Surface · Betterfly Portal · Partners
    partners.betterfly.com/meridian-benefits/book-rankings
    Partners / Book Rankings
    Meridian's book · Q3 2026
    Book-level wins
    4 of 19 checked
    ▲ 1 more than Q2
    Peer books
    37
    Regional · 2,000–5,000 lives
    Clients with a standout
    37 of 42
    Ready for renewal talk
    Client-to-client comparisons
    0
    Each client sees only its own wins

    Where your book beats comparable books 4 wins

    Best stat for your next call 6 clients

    Sorted by next renewal
    5 of Meridian's 42 clients had no standout slice this quarter. They simply aren't shown: not flagged, not listed as behind, and no "needs attention" label.
    Renewal deck0 slides added
    Add a client stat to start a deck
    Added
    Brokers get talking points, not league tables.

    Meridian sees its own book against anonymous peer books, and each client's single best angle. No client is shown to another, peer brokers are never named, and no individual employee data reaches the partner view.

    05 · betterfly.com

    The launch page

    How Power Rankings would be sold on Betterfly's own site: one line people repeat, the product front and center, and the safety promise stated up front.

    Surface · betterfly.com · marketing
    betterfly.com/power-rankings
    NEWPower Rankings

    Everyone's #1 at something.

    Power Rankings finds the places where each of your people is already winning (their neighborhood, their team, their age group, their favorite habit) and celebrates them. It never shows a losing rank. It never names anyone else.

    46slices checked per member, monthly
    0losing ranks ever shown
    3views: member, HR, broker
    Why it works

    A leaderboard that can't embarrass anyone.

    Classic leaderboards motivate the top ten and quietly push everyone else away. Power Rankings flips it, so every member has a reason to open the app and a win worth sharing.

    Only good news

    We check dozens of slices and keep the ones where you're top tier. The rest are never shown.

    Private by design

    You see your own position and anonymous medians. Nobody else is ever named or rankable.

    Wins earn Betterflies

    Every win pays out in Betterflies, for rewards, donations to causes and coverage that grows.

    Built on what you log

    Move, Mind, Grow and Give habits already in Betterfly. No new data, no new devices.

    For members
    "I'm #1 within 2 miles?"

    A personal highlight reel under Challenges, with a story card made to be shared.

    For HR teams
    "We're Top 3% for Move."

    Company wins against anonymous peers in the Betterfly Portal, ready for the all-hands.

    For brokers
    "Your team beat 97% of peers."

    Book-level wins and each client's best stat, ready for the renewal conversation.

    Every win makes someone healthier, better protected, and a little prouder.
    ProtectionBenefitsPurpose